Converting enquiries or undecided buyers into loyal customers can be one of the biggest challenges when growing your organisation. Bookings and registrations need to be quick and painless, while also being flexible around your organisation’s needs.
LoveAdmin’s easy-to-use software helps you secure enquiries, bookings, registrations, and payments seamlessly. Not only that, but our system is designed to transform your enquiries into happy, returning customers.
Discover how our team can help you achieve these goals and support your organisation’s growth.
1. Build confidence with a great first impression
The first step to turning prospects into customers is to build confidence and trust with a professional online presence, complete with a secure way for your customers to pay.
At LoveAdmin, we build you an online booking and registration site with your brand logo, colours, and photos – so potential customers know it’s you they’re purchasing from.
We only use trusted payment providers, so your customers can pay with confidence. Whether you want instant access to your money with PayPal or prefer to use a direct debit provider (covered by the Direct Debit Guarantee scheme), we’ve got you covered.
2. Make it easy to enquire
Taking the first step is usually the hardest part for potential customers. Putting an enquiry or ‘contact us’ form on your booking site will let prospects make that initial risk-free step in their buying journey.
With LoveAdmin, you can attract undecided purchasers with a customised enquiry form on your booking and registration site. Enable the feature in one click and customise the form to gather the information you need.
3. Engage enquirers with the perfect response
Quickly following up with enquirers will dramatically increase your chance of a successful conversion! Strike while the iron’s hot with LoveAdmin’s instant notifications that let you know when someone enquires. Then easily message them directly from the enquiries report.
Whether you’re providing them with additional information, or sending a link to book or register, you can use a pre-made template or draft a new message from scratch.
With full email customisation, convey your message perfectly with images, video links, gifs, attachments, and links directly to your online booking and registration site for easy browsing.
Tip: Go further by asking the enquirer to list their preferences in the initial enquiry. Then, send them a direct link to a pre-filtered activity calendar, tailored to their preferred location, activity, time of day, or coach. This level of personalisation makes it easy for them to bite the bullet – and will lead to more sales.
4. Sent them to your booking and registration site? What next?
With our easy-to-follow checkout journey, enquirers can browse and add their preferred activity, membership, or merchandise to their basket and complete checkout in just a few minutes.
Despite the simplicity for your customers, you still have flexibility around your organisation’s needs:
- Save the back and forth – capture all the information you need from customers in one smooth checkout process. Need to know their insurance number or organisation-specific details? You can ask for it with our fully customisable registration forms and consents
- Give your customers choice with instalments, single, or repeat payment options. Plus, let them pay for single or repeat payments with their card or PayPal account
- Incentivise purchases with customisable discounts, including limited-time, sibling, and multi-purchase discounts
- Got mid-month sign-ups? Allow automatic pro-rata calculations and ensure customers only pay what they need
- Let customers try before they buy with free or paid trials
5. They’ve made the initial purchase; now how do you keep them happy and returning?
Engage and impress early
Show customers they made the right choice by sending them a personalised welcome and confirmation email, including key information about your organisation, what they can expect, plus news on exciting upcoming activities and events.
With LoveAdmin, you can automate these emails to send for new or existing customers, ensuring a great impression every time. Keep your emails fresh and relevant by customising different emails for your different activities, events, memberships, and merchandise. Simplify your email admin with us!
Keep them in the loop with engaging content
A key to customer retention is effective communication on upcoming activities and events you’re running, and development updates on their or their beneficiary’s progress.
With our industry-leading communication tools, send fully customised and branded content to all customers or specific groups with advanced filtering options.
Setting up a marketing plan to frequently engage with customers/trialists with new camps, activities, and term dates can also improve customer loyalty – easily schedule emails to send when you want them to, that are convenient around your customer’s busy lifestyles.
Personalise your content with placeholders, that ensure each message (even automatic system emails) is tailored to each recipient.
Reward customer loyalty
Boost future purchases and referrals by rewarding returning customers. There are multiple ways you can show appreciation to loyal customers with LoveAdmin’s advanced tools.
- Incentivise more purchases with discounts for multi-purchases or additional siblings and people. Offer exclusive discounts for specific customers or members, that automatically apply when they log in
- Make customers feel special by granting them exclusive access to certain activities, events, memberships, and merchandise. That only they can purchase and attend
- Share exclusive content and messages with loyal customers. Use our advanced filtering options to target your content to the select people you want
Make payments/bookings seamless
Giving a seamless payment and booking experience, especially for new or hesitant customers will help with retention and keeping them happy.
Reduce purchase barriers with your booking site accessible via your customer’s JoinIn account, and with their preferred payment method saved, their purchases are quick and easy.
For monthly rolling activities and memberships, payments collect automatically, so you and your customers don’t need to action anything.
Don’t just take our word for it
These are just a few ways LoveAdmin can help convert enquirers into long-standing customers. But don’t just take our word for it…

Since moving over to LoveAdmin our parents and customers have a much better experience with the system. This makes my life easier as I don’t have as many issues to solve day-to-day.
Chanelle McManus, Burnley FC in the Community

I wanted to spend less time doing admin, improve parent feedback and engagement on my emails. Now I’ve simplified my admin processes, increased comms engagement, and improved registration for parents.
Zoei Constable, Dancilicious Dance Company
Like what you see and want to boost your customer conversion rate? Check out how we work with organisations like yours.



