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What is Google My Business and why do you need it?

To make the most out of your Google My Business profile you need to make sure it’s optimised. 

Google is the world’s most visited website, with over 5.6 billion searches happening daily. A Google My Business profile (now called Google Business Profile) acts as your ‘shop window’, making you discoverable and attracting potential new customers to your business. 

We recently hosted a free webinar with James Boyes, COO at Trustist, an award-winning customer reviews platform. 

So what is Google My Business?

It’s a completely free tool created by Google, and many businesses are still not using it to its full potential. 

Our webinar covers everything you need to know about how to make the most out of your Google My Business listing. 

  • The importance of Google My Business
  • Optimising your Google My Business listing 
  • The importance of photos and videos 
  • The importance of Google Posts 
  • Justifications in Google and how to influence them 
  • Using Google Trends to get found by more people 
  • Other tips and tricks for generating more business in Google

We’re grateful to James for his time, and to those who asked such interesting questions. Hopefully, now you have the skills needed to make the most of Google’s free tools.

Watch our free webinar if you missed it below, and also download the slides from the presentation.

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